Using HTML Header Tags

HTML Tag ImageMost web developers have discounted a fundamental element in getting good SEO Results. Using HTML Header tags within your HTML page is paramount.

For example, if your page is about apples, and you have properly configured all your Meta and title tags to match the file name and content of the page, the next obvious step is to create relevant header (h1, h2, h3, etc.) tags.

Using the right combination of h1, h2, h3, etc. tags can be a daunting task. Don’t worry, we are here to help you demystify the process. Keeping all of your h tags relevant to the title, meta description, meta keyword and content is paramount.

Plan your strategy well before trying to sit down to write each of these elements. For example, if your web page is about apples, your meta tag should describe the type of apples, and your title should list the type of apples.

For example, a webpage about apples would be named apples.html

Then the meta tag description could be something like: We recommend red, delicious apples as a source of vitamins which also contain antioxidants to help you lose weight. (granted the meta description will be in-line not only with the content of the page but ideally, also the content of the web site)

The meta keyword and title would list apples: Apples Red Apples Delicious Apples (try to put keywords that match words in the meta description).

Then the h1 tag would list within the page the special attributes of apples. Perhaps aptly named Apples are Healthy and Delicious.  An h2 tag would then focus on each individual quality of apples, for example: Apples are Healthy Snacks.   Another h2 tag could be: Apples are delicious.

You should quickly see a pattern emerging here. We use all the elements of a web page to help focus the overall theme of the page: Apples. Use common sense, it will be your best ally.

About the Author

Gabriel Lopez-Seco – Certified SEO Professional – Article Source:

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